Conversion Rate Optimization (CRO)

What You'll Get

We improve landing pages, forms, and funnels using insights from your dashboard and simple user tests. Small changes create big wins when they’re focused.

  • Conversion rate by page, device, and source
  • Form completion and step-by-step drop-off
  • Impact of changes (before/after tracking)

Make more of the traffic you already have.

How it works

  • CRO backlog and test calendar
  • Copy, layout, and trust-proof updates
  • Technical fixes (speed, accessibility)

Outcomes

  • More leads without raising ad spend
  • Better lead quality and sales handoff
  • Compounding gains across your funnel

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At Richard Roths, every cube represents a building block of growth — strategy, creativity, data, AI — all aligned to accelerate your brand.